HYPERGROWTH MARKETING COURSE
Course Format: 12 Lessons with Videos, Worksheets, and Quizzes
You’re busy running a business from sun up to sun down. We get it!
With this in mind, we’ve designed our Hypergrowth Marketing course to give you the information you need to take your marketing to the next level—all in bite-sized pieces.
Each week you will receive 15 to 20 minutes of self-paced videos covering a variety of marketing and sales topics. We’ve included worksheets and exercises so that you can apply these concepts to create marketing goals and plans for your business. You’ll also find links to our technical guides to help you execute your plan with RocketLevel’s all-in-one marketing solution.
“Hypergrowth Marketing” features the following weekly lessons:
Introduction to Hypergrowth
Learn the impact of changes in customer habits and prepare to market across the buyer’s journey.
Defining Your Business
Identify the core message of your business and build a detailed profile of your ideal customer.
Customer Journey: Acquisition
Discover the stages of the customer acquisition process and the types of content to deploy for each.
Customer Journey: Raving Fans
Empower your customers to become your biggest advocates by encouraging reviews and referrals.
Explore a variety of traditional and digital marketing channels to find the best fit for your business.
Website Traffic Conversion
Get information and tools to improve the user experience and make more money from your website.
Search Engine Optimization
Learn how to optimize your website and overall online presence to boost your ranking in search results.
Social Media Strategy
Get the tools you need to stay on message and consistent with your business’s social media posts.
Learn best practices for using Facebook/Instagram and Google ads to generate new leads.
Funnel Conversion Optimization
Map out your marketing and sales funnel and learn how to apply automation features to plug any ‘leaks’.
Content Creation and Distribution
Discover the best content formats and distribution channels for each stage of the customer journey.
Selling Products and Services
Develop productized services and learn how to sell them online to stay competitive in your market.
We recommend going through this course in the order outlined above as the concepts will generally build upon each other. That being said, once you register, you’ll be able to skip ahead to any lesson!